Once seen as a fringe movement, the trend toward taking care of our environment through independent and collective action has since developed into what is now known as the "Green" business ethic. Today's average consumer is interested in healthy living and looks for products that support this ideal. Cork is one of those products. Cork is a truly sustainable "green-building" material. Trees are grown and the bark is harvested in the centuries old tradition without harming either the trees or their habitat. Bark is initially sent to a factory to create stoppers for wine bottles. Cork flooring is then created from post-industrial by-product of the bottle-stopper industry. This "waste" material is ground up and then formed into sheets using minimal amounts of adhesive to bind the particles together under high pressure.